han-zhang han-zhang
Prof. Han ZHANG

Dean, School of Business
Chair Professor 
Information Systems Discipline 
Department of Management, Marketing and Information Systems

hanzhang@hkbu.edu.hk
3411 5224
WLB 801A
https://orcid.org/0000-0002-6258-2486
 
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Dr. Han Zhang is the Dean and Chair Professor at the School of Business at Hong Kong Baptist University. Previously, he was Professor of Information Technology Management (ITM) and Steven A. Denning Professor of Technology & Management at the Scheller College of Business, Georgia Institute of Technology (Georgia Tech). He received his Ph.D. in Information Systems from the University of Texas at Austin.

Dr. Zhang’s research focuses on online trust and reputation, user-generated content, online healthcare, and human-AI interaction. His research on AI chatbots has been featured in the Wall Street Journal. He has published in leading academic journals, including MIS Quarterly, Information Systems Research, Journal of Marketing Research, Production and Operations Management, Journal of Management Information Systems, Journal of the Association for Information Systems, and others.

Dr. Zhang was a co-founder of the China Summer Workshop on Information Management (CSWIM) in 2007. He currently serves as Editor-in-Chief for Information & Management and as a senior editor for MIS Quarterly.

Dr. Zhang has been recognized for his outstanding teaching and research. He was a 2009 Hesburgh Award Teaching Fellow at Georgia Tech. He received the 2009 Georgia Tech Outstanding Undergraduate Research Mentor Award, the 2010 Brady Family Award for Faculty Teaching Excellence at the Scheller College of Business, the 2018 Georgia Tech Steven A. Denning Faculty Award for Global Engagement, and the 2022 Linda and Lloyd L. Byars Award for Faculty Research Excellence at Scheller College of Business.

Dr. Zhang has also been awarded two of the most prestigious honors in the information systems field: the Association for Information Systems (AIS) Fellow Award in 2023 and the INFORMS Information Systems Society (ISS) Distinguished Fellow Award in 2025. He is the first scholar of Chinese origin to receive both the AIS Fellow and INFORMS ISS Distinguished Fellow awards in the information systems field globally.

Online trust and reputation, user-generated content, online healthcare, and human-AI interaction

  • Ph.D.   Information Systems, the University of Texas at Austin, USA, 2000
  • M.A.    Political Science, Texas A&M University, USA, 1996
  • M.A.    Political Science, Peking (Beijing) University, China, 1993
  • B.A.     Political Science, Peking (Beijing) University, China, 1990

Agentic artificial intelligence as a new frontier in information systems: Promise, peril, and research opportunities

Kumar, N., Wei, X. & Zhang, H., Apr 2026, In: Information and Management. 63, 3, 11 p., 104317.
Research output : Contribution to journal › Journal article › peer-review

The Power of Conversation: Analyzing the Impact of Starter Response on Backer Accumulation in Crowdfunding

Sun, H., You, W., Li, J. J. & Zhang, H., Mar 2026, In: Information Systems Research. 37, 1, p. 378-397, 20 p.
Research output : Contribution to journal › Journal article › peer-review

The Illusion of Authenticity in Online Reviews: Truth Bias and the Role of Valence

Yin, D., Bond, S. D. & Zhang, H., Mar 2026, In: Information Systems Research. 37, 1, p. 103- 116, 14 p.
Research output : Contribution to journal › Journal article › peer-review

Tripartite Reactions to Emotions (TRE) Theory: The Impact of Emotional Expressions in User-Generated Content

Yin, D., Bond, S. D. & Zhang, H., 10 Aug 2025, (E-pub ahead of print) In: MIS Quarterly. p. 1-45, 45 p.
Research output : Contribution to journal › Journal article › peer-review

The Impact of Geographic and Social Proximity on Physicians: Evidence from the Adoption of an Online Health Community

Wang, P., He, L., Luo, J., Wu, Z. &Zhang, H., Jun 2025, In: Information Systems Research. 36, 2, p. 690- 708, 19 p.
Research output : Contribution to journal › Journal article › peer-review

Deliberative or Automatic: Disentangling the Dual Processes Behind the Persuasive Power of Online Word-of-Mouth

Lei, Z., Yin, D. & Zhang, H., 1 Mar 2025, In: MIS Quarterly: Management Information Systems. 49, 1, p. 331-346, 16 p.
Research output : Contribution to journal › Journal article › peer-review

Addressing bias in generative AI: Challenges and research opportunities in information management

Wei, X., Kumar, N. & Zhang, H., Mar 2025, In: Information and Management. 62, 2, 9 p., 104103.
Research output : Contribution to journal › Journal article › peer-review

Bots with Feelings: Should AI Agents Express Positive Emotion in Customer Service?

Han, E., Yin, D. & Zhang, H., Sept 2023, In: Information Systems Research. 34, 3, p. 1296-1311, 16 p.
Research output : Contribution to journal › Journal article › peer-review

Motivating User-Generated Content: The Unintended Consequences of Incentive Thresholds

He, L., Luo, J., Tang, Y., Wu, Z. & Zhang, H., 1 Sept 2023, In: MIS Quarterly: Management Information Systems. 47, 3, p. 1015-1044, 30 p.
Research output : Contribution to journal › Journal article › peer-review

Positive or Negative Reviews? Consumers’ Selective Exposure in Seeking and Evaluating Online Reviews

Lei, Z., Yin, D. & Zhang, H., 4 Jul 2023, In: Journal of the Association for Information Systems. 24, 4, p. 1162-1183, 22 p.
Research output : Contribution to journal › Journal article › peer-review

Social Influence, Competition, and Free Riding: Examining Seller Interactions Within an Online Social Network

Huang, H., Huang, Y., Yan, Z. & Zhang, H., 1 Sept 2022, In: MIS Quarterly: Management Information Systems. 46, 3, p. 1817- 1832, 16 p.
Research output : Contribution to journal › Journal article › peer-review

Swayed by the reviews: Disentangling the effects of average ratings and individual reviews in online word‐of‐mouth

Lei, Z., Yin, D., Mitra, S. & Zhang, H., Jun 2022, In: Production and Operations Management. 31, 6, p. 2393-2411, 19 p.
Research output : Contribution to journal › Journal article › peer-review

Anger in Consumer Reviews: Unhelpful but Persuasive?

Yin, D., Bond, S. D. & Zhang, H., Sept 2021, In: MIS Quarterly: Management Information Systems. 45, 3, p. 1059-1086, 26 p.
Research output : Contribution to journal › Journal article › peer-review

Focus within or on others: The impact of reviewers' attentional focus on review helpfulness

Lei, Z., Yin, D. & Zhang, H., Sept 2021, In: Information Systems Research. 32, 3, p. 801-809, 9 p.
Research output : Contribution to journal › Journal article › peer-review

More than Words in Medical Question-and-Answer Sites: A Content-Context Congruence Perspective

Peng, C. H., Yin, D. & Zhang, H., Sept 2020, In: Information Systems Research. 31, 3, p. 913-928, 16 p.
Research output : Contribution to journal › Journal article › peer-review

Keep Your Cool or Let it Out: Nonlinear Effects of Expressed Arousal on Perceptions of Consumer Reviews

Yin, D., Bond, S. D. & Zhang, H., Jun 2017, In: Journal of Marketing Research. 54, 3, p. 447- 463, 17 p.
Research output : Contribution to journal › Journal article › peer-review

Information technology, cross-channel capabilities, and managerial actions: Evidence from the apparel industry

Luo, J., Fan, M. & Zhang, H., 28 May 2016, In: Journal of the Association for Information Systems. 17, 5, p. 308-327, 20 p.
Research output : Contribution to journal › Journal article › peer-review

When do consumers value positive vs. negative reviews? An empirical investigation of confirmation bias in online word of mouth

Yin, D., Mitra, S. & Zhang, H., Mar 2016, In: Information Systems Research. 27, 1, p. 131- 144, 14 p.
Research output : Contribution to journal › Journal article › peer-review

Knowledge sharing in online health communities: A social exchange theory perspective

Yan, Z., Wang, T., Chen, Y. & Zhang, H., Jul 2016, In: Information and Management. 53, 5, p. 643-653. 11 p.
Research output : Contribution to journal › Journal article › peer-review

Anxious or angry? Effects of discrete emotions on the perceived helpfulness of online reviews

Yin, D., Bond, S. D. & Zhang, H., Jun 2014, In: MIS Quarterly: Management Information Systems. 38, 2, pp. 539- 560, 22 p.
Research output : Contribution to journal › Journal article › peer-review

Why do users continue using social networking sites? An exploratory study of members in the United States and Taiwan

Ku, Y. C., Chen, R. &Zhang, H., Nov 2013, In: Information and Management. 50, 7, p. 571- 581, 11 p.
Research output : Contribution to journal › Journal article › peer-review

The effectiveness of online shopping characteristics and well-designed websites on satisfaction

Luo, J., Ba, S. & Zhang, H., Dec 2012, In: MIS Quarterly: Management Information Systems. 36, 4, p. 1131-1144, 14 p.
Research output : Contribution to journal › Journal article › peer-review

Information technology and organizational capabilities: A longitudinal study of the apparel industry

Luo, J., Fan, M. & Zhang, H., Apr 2012, In: Decision Support Systems. 53, 1, p. 186-194, 9 p.
Research output : Contribution to journal › Journal article › peer-review

The effects of Web assurance seals on consumers' initial trust in an online vendor: A functional perspective

Hu, X., Wu, G., Wu, Y. & Zhang, H., Jan 2010, In: Decision Support Systems. 48, 2, p. 407-418, 12 p.
Research output : Contribution to journal › Journal article › peer-review

 

Co-Investigator

(Principal Investigator: Prof. Christy M.K. Cheung and Prof. Patrick Chau)

Multimodal Mental Risk Detection and Classification Model and Evidence-based mHealth Program for Mental Well-being among the Chinese Younger Generation. Guangdong and Hong Kong Universities “1+1+1” Joint Research Collaboration Scheme, 2nd Cohort, the Department of Science and Technology of Guangdong Province (GDSTC), Beijing Normal-Hong Kong Baptist University (BNBU) & Hong Kong Baptist University (HKBU) (Budget: RMB$2,400,000).

1.     Best Paper Award for the Twenty-Fourth Workshop on e-Business, 2025 (Xu, Zheyi, Zhanfei Lei, Dezhi Yin, and Han Zhang, “Navigating Reviews: How AI Summaries Shape Consumer Information Seeking”).

2.     INFORMS Information Systems Society (ISS) Distinguished Fellow Award, 2025.

3.     Best Paper Award for the Twenty-Third Workshop on e-Business, 2024 (Ye, Qixin, Dezhi Yin, and Han Zhang, “The Double-Edged Sword of AI-Augmented Reviews: Writing Quality vs. Authenticity in Consumer Decision-Making”).

4.     Best Paper Runner-up Award for papers published in Information Systems Research in 2023 (Han, Elizabeth, Dezhi Yin, Han Zhang, “Bots with Feelings: Should AI Agents Express Positive Emotion in Customer Service?” Information Systems Research, Vol. 34, No. 3, September 2023, 1296-1311).

5.     Association for Information Systems (AIS) Fellow Award, AIS, 2023.

6.     Best Paper Runner-up Award for the Twenty-First Annual Pre-ICIS Workshop on HCI Research in MIS, 2022 (Han, Elizabeth, Dezhi Yin, and Han Zhang, “Chatbot Empathy in Customer Service: When It Works and When It Backfires”).

7.     The Linda and Lloyd L. Byars Award for Faculty Research Excellence, Scheller College of Business, Georgia Institute of Technology, 2022.

8.     Best Paper Award for the Nineteenth Workshop on e-Business, 2020 (Yin, Dezhi Yin, Samuel Bond, and Han Zhang, “Truth Bias and Veracity Effect in Online Word-of-Mouth”).

9.     Steven A. Denning Faculty Award for Global Engagement, Georgia Institute of Technology, 2018.

10.  Best Conference Paper Runner-Up Award for the Twenty-Second INFORMS Conference on Information Systems and Technology (CIST), 2017 (Yin, Dezhi, Samuel Bond and Han Zhang, “Are Helpful Reviews Persuasive? Effects of Anger in Online Word-of-Mouth”).

11.  The Emerald Citations of Excellence Award for 2017 (Yin, Dezhi, Samuel Bond and Han Zhang, “Anxious or Angry? Effects of Discrete Emotions on the Perceived Helpfulness of Online Reviews,” MIS Quarterly, Vol. 38, No. 2, June 2014, 539-560).

12.  The Most Developmental Associate Editor Award, Electronic Commerce Research and Applications, 2016.

13.  A member of the first cohort of the Provost’s Emerging Leadership Program, Georgia Institute of Technology, 2016.

14.  Service Award, China Summer Workshop on Information Management (CSWIM), 2016.

15.  The Second Prize in the Seventh Ministry of Education Awards for Outstanding Achievement in Scientific Research (Humanities and Social Science category, Management Discipline) for Higher Education in China, 2015 (Luo, Jifeng, Sulin Ba, and Han Zhang, “The Effectiveness of Online Shopping Characteristics and Well-Designed Websites on Satisfaction,” MIS Quarterly, Vol. 36, No. 4, December 2012, 1131-1144.)

16.  The First Prize for Outstanding Achievement in Philosophy and Social Science Research (Research Paper Category) in Shanghai, 2014 (Luo, Jifeng, Sulin Ba, and Han Zhang, “The Effectiveness of Online Shopping Characteristics and Well-Designed Websites on Satisfaction,” MIS Quarterly, Vol. 36, No. 4, December 2012, 1131-1144.)

When and How to Implement Choices on Customer Service Chatbots

Han, E., Yin, D. & Zhang, H., 3 Jan 2024, Proceedings of the 57th Annual Hawaii International Conference on System Sciences, HICSS 2024. Bui, T. X. (ed.). University of Hawaii at Manoa, p. 3970- 3979, 10 p.(Proceedings of the Annual Hawaii International Conference on System Sciences).
Research output : Chapter in book/report/conference proceeding › Conference proceeding › peer-review

 
Implementing Choices in Chatbot-initiated Service Interactions: Helpful or Harmful?

Han, E., Yin, D. & Zhang, H., Dec 2022, ICIS 2022 Proceedings - Digitization for the Next Generation. Association for Information Systems, 17 p.13. (International Conference on Information Systems, ICIS).
Research output : Chapter in book/report/conference proceeding › Conference proceeding › peer-review

 

Interruptions During a Service Encounter: Dealing with Imperfect Chatbots

Han, E., Yin, D. & Zhang, H., Dec 2021, ICIS 2021 Proceedings - Building Sustainability and Resilience with IS: A Call for Action. Association for Information Systems, 18 p.6. (International Conference on Information Systems, ICIS).
Research output : Chapter in book/report/conference proceeding › Conference proceeding › peer-review

 

“I” or “You”: Whom Should Online Reviewers Direct Their Attention To, and When?

Lei, Z., Yin, D. & Zhang, H., Dec 2018, ICIS 2018 Proceedings.Association for Information Systems, 17 p.10. (International Conference on Information Systems, ICIS).
Research output : Chapter in book/report/conference proceeding › Conference proceeding › peer-review

 

How and when review length and emotional intensity influence review helpfulness: Empirical evidence from Epinions.com

Peng, C. H., Yin, D., Wei, C. P. & Zhang, H., Dec 2014, ICIS 2014 Proceedings - Building a Better World Through Information Systems.Association for Information Systems, 16 p.38. (International Conference on Information Systems, ICIS).
Research output : Chapter in book/report/conference proceeding › Conference proceeding › peer-review

 

  • Editor-in-Chief for Information & Management (July 2023 – present).
  • Co-Editor-in-Chief for Information & Management (January 2023 – June 2023).
  • Special Issue Editor for MIS Quarterly (Registered Reports) (December 2022 – ).
  • Department Editor for Quarterly Journal of Economics and Management (QJEM) (in Chinese) (December 2022 – ). 
  • Senior Editor for MIS Quarterly (January 1, 2021 – ).
  • Associate Editor for MIS Quarterly (January 1, 2018 – December 31, 2020).

  • “How AI Will Surpass Humans at Handling Customer’s Emotions,” featured in Forbes (online article), December 23, 2024.
  • “When a Cheerful Chatbot Makes Sense – and When It Doesn’t,” featured in the Wall Street Journal (print version), March 20, 2023
  •  “Customer Service with a Smile? Not When a Chatbot is Involved,” featured in the Wall Street Journal (online version), March 16, 2023.